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產品外表質量的重要性
時間:2018-12-19

 


 

質量,是風云變幻的市場上一塊永恒的“試金石”,它直接關系到企業的生死存亡。沒有質量就沒有市場,沒有質量就沒有效益,沒有質量就沒有發展。因此,企業要發展,就要把質量放在首位,更要落實到企業的每一名員工心中,形成牢固的質量意識。

說起質量,大家立刻就會想到“品質”,對,內在品質好壞是衡量產品質量的一個重要標準,但卻不再是唯一標準。隨著市場經濟的快速發展,外觀質量已逐漸成為廠家爭奪市場的又一法寶。特別是近幾年來,內、外在質量統一論已占據主導地位。

外觀質量是企業的一個窗口,外觀是留給用戶的第一印象,大家可能無法一眼看出產品的內在質量,但卻可以看出外觀是否光滑、做工是否精細,從而對產品形成一個整體上的定位:精品或次品。在鋼管生產中,質量檢驗中重要的一環就是外觀檢驗,賣相好是現實利益,也是客戶對產品的認知度。大家可以想象:粗糙的外表,諸如翹皮、毛刺、麻面乃至于簡單不規則的包裝,又怎么能說服客戶呢?因此,近期我們對鋼管成品外觀質量和包裝質量給與了高度的重視,也提出了高標準、嚴要求。

只意識到外觀質量的重要性還不夠,我們還要把它做好,那怎樣才能做好高質量美外觀的產品呢? 抓質量,質量意識是關鍵。產品質量決定于過程質量,過程質量決定于工作質量,工作質量最終決定于員工的素質。無論是產品質量、服務質量,還是工作質量,歸根結底取決于制造產品、提供服務、進行管理的人的“質量”。所以,要高度重視員工的思想,充分調動員工的積極性和創造性,最大限度地保證產品質量、服務質量和工作質量。質量是企業的生命,質量意識是企業生命的靈魂。因此,要提高產品質量,必須要先增強職工的質量意識。

求外觀,把握細節是重點。追求完美產品,要求從小處著手,做好細節。泰山不拒細壤,故能成其高;江海不擇細流,故能就其深。細節是操作過程中的流程要領,掌握好細節方能控制住外觀。隨著社會競爭的不斷加劇,注意抓好細節,精益求精保證外觀、質量,才能使產品在競爭中脫穎而出,穩站市場。因此,追求完美外觀,把握細節是提高產品質量的重點。企業力求卓越的質量意識,奉獻精品產品,精打細造做好“面上功夫”,方能打造著名品牌,鑄就我們企業的不敗之路。

 

 

 

 

通訊員:周升元   供稿:周升元

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